Hallmark Magazine, one of the few success stories in magazinedom in part because of its unique strategies, is promoting one of its own. Amy Palanjian, who joined the magazine in 2006 as an assistant editor before moving to associate editor, will be the new lifestyle editor. Before coming to Hallmark, Palanjian was an editorial business assistant at Organic Style. Since its launch in '06, the magazine has shown continued growth under editor-in-chief Lisa Benenson. It will raise its rate base t