Here’s a theoretical question: what happens when a (very expensive) web design and development shop is ignorant of search engine optimization (SEO)? Answer: they seriously hurt their client’s online business. Or even worse, they kill it (temporarily, let’s hope). Okay, maybe that’s overstated a bit. But then again, maybe not. Read on… This post outlines the consequences of web development done without some (pretty basic) knowledge of SEO. It is not meant to “out” anyone or firm, and it’s not